18 months later and while in-display fingerprint sensors have taken a step forward with Samsung's Galaxy S10, they're still not, you know, good. Andrew Martonik, writing for Android Central: 'll lay it out simply: the ultrasonic fingerprint sensor is better than the optical ones I've used (primarily, the OnePlus 6T), but it is not as fast, accurate or easy to use as a modern capacitive fingerprint sensor. That shouldn't really come as any surprise, as capacitive sensors are a mature technology while the in-display sensors are still relatively new. But it's worth making clear. There is no situation in which the ultrasonic fingerprint sensor has been faster or more consistent than the Galaxy S9's rear-mounted capacitive sensor. That's incredibly unfortunate. Dan Seifert, writing for The Verge: But it's not as fast or reliable as the traditional, capacitive fingerprint scanner on the back of the S9. The target area for the reader is rather small (though the lock screen will show you a … [Read more...] about Why Apple went with Face ID instead of in-display Touch ID
Why apple is better than samsung
Samsung boss reveals why Galaxy S10 is BETTER than an iPhone – but the reasons are a bit rubbish
A SAMSUNG boss has revealed why the new Galaxy S10 is better than your iPhone – but the reasons aren't very convincing. Samsung's latest blower launched late last month and goes on sale this week, and the company desperately wants you to ditch your Apple handset. The Sun spoke to Samsung's Kate Beaumont, who heads up Commercial Strategy, Product and Planning at the South Korean tech giant at the Galaxy S10 launch. We asked to her explain why an average UK phone customer with an iPhone should switch to Samsung's £799 mobile – and the response was a bit weird. "It's about what it'll enable you to do. You're not going to lose your iTunes catalogue, so switching over is not going to be a drama," Kate told The Sun. "You're gonna be able to keep all of your data, all of your calendars, photos, those things will come over with you, so you're not losing a whole load of experience" That's great news for iPhone owners who have decided to switch, but it's not a reason why you … [Read more...] about Samsung boss reveals why Galaxy S10 is BETTER than an iPhone – but the reasons are a bit rubbish
Why Apple is now focusing on users, not units in Fiscal 2019
Editorial By Daniel Eran Dilger Monday, December 03, 2018, 05:49 am PT (08:49 am ET) Across the last 20 years, Apple has shifted from selling Macs in a world dominated by Windows PCs to being a dominant global brand that services a vast installed base that's more valuable, influential, and lucrative than Windows was at its peak. Apple wants its investors to understand that, and is now challenging the media narrative that suggests it running an unsustainable race against various manufacturers churning out ever-increasing volumes of hardware units. Apple customers visiting its Taipei 101 flagship store in Taiwan People over Units In Apple's Fiscal 2019 starting this holiday quarter the company will begin reporting its hardware sales only in terms of revenue, rather than unit sales. As previous segments in this series have laid out, the cynical take that Apple is doing this in an attempt to hide failure is simply false. Conversely, Apple's historical quarterly unit sales reporting … [Read more...] about Why Apple is now focusing on users, not units in Fiscal 2019
Five reasons why Apple is ending unit sales reporting of Mac, iPhone, and iPad
Editorial By Daniel Eran Dilger Wednesday, November 28, 2018, 05:43 am PT (08:43 am ET) Unlike any other major consumer electronics company, Apple has long detailed quarterly unit sales along with revenue figures for its major product categories. This initially helped investors get a sense of how many buyers Apple was attracting with its Macs, and later began to reveal to investors how iPod and then iPhone were reaching entirely new audiences. Here's a look at why that's now changing in Apple's Fiscal 2019. The previous article in this series outlined why Apple's change in accounting isn't an attempt to hide bad news; the company will still be reporting revenue, and Apple just provided guidance for a record-setting holiday season this quarter. On its November 1 conference call, Apple's chief financial officer Luca Maestri stated "we have the strongest lineup ever as we enter the holiday season and we expect revenue to be between $89 billion and $93 billion, a new all-time record." … [Read more...] about Five reasons why Apple is ending unit sales reporting of Mac, iPhone, and iPad
Why Apple failed in India — and how it can recover
Apple iPhone sales in India are expected to have fallen dramatically this year to two million from three million phones last year. Reuters reports that at the peak shopping season, over the Diwali holiday, Apple stores were deserted. This occurred in the world’s fastest-growing market, in which smartphone sales are increasing often by more than 20 percent every quarter. Yet Apple’s loss of the Indian market was entirely predictable. In March 2017, I wrote about Apple’s repetition in India of the mistakes it made in China: relying entirely on its brand recognition to build a market for its products there. Rather than attempt to understand the needs of its customers, Apple made insulting plans to market older and inferior versions of iPhones to its Indian customers — and lost their loyalty. The iPhone no longer stands out as it once did from its competition. Chinese and domestic smartphones boasting capabilities similar to those of the iPhone are now … [Read more...] about Why Apple failed in India — and how it can recover