Could you be a Future50 2019 business? Picture: Simon Finlay Photography. Copyright Simon Finlay 2017 The search is on for the brightest sparks on East Anglia’s business scene. Future 50 2019 sponsors. Picture: ArchantThe Future50 campaign has seen its former members turn from start-ups to multi-million pound businesses, and its partners are on the hunt for the next big thing.Applications are now open for businesses to apply to the Future50 2019 cohort.The Future50 project, which identifies and supports 50 businesses from across Norfolk and Suffolk, has launched its 2019 campaign. Future50 is looking for its next cohort. Picture: ANTONY KELLYMORE: Understand your spending style to make better buys, writes Chadwicks financial plannerOver the coming weeks, businesses of all sizes and types will be reviewed by a panel of judges until the final cut is revealed.From there, they will be offered access to exclusive events that will provide unique access to business innovators and … [Read more...] about Do you want to be a Future50 business? Applications are open
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There is no longer a delineation between digital and traditional customers. Anyone with a smartphone traverses between online and offline activities without a second thought. As they do, they gain a penchant for modern conveniences, such as speed, utility and real-time assistance. Along the way, they also become more and more impatient and demanding. To engage today’s customer takes a modern approach to marketing where advanced technologies and customer optimization set the stage for what I call “adviser brands.” And, they’re changing the game for everyone. Adviser brands represent a shift away from a traditional focus on top-of-the-funnel campaigns and marketing-centric metrics. Now, leading marketers are using the likes of machine learning and other emerging technologies to deliver assistive customer experiences that converts intent and expectations to value-added engagement at every step of their purchase journey. Doing so drives more than marketing … [Read more...] about Marketing and CX enter the age of machine learning, but are businesses ready?
Our business on the enterprise side is in hyper-growth mode, says SurveyMonkey CEO Zander Lurie. “We grew our new bookings 80 percent year-over-year,” says Lurie. “We booked our first $10 million quarter, our first million-dollar customer, and we signed up 11 percent more customers in the last quarter alone than we had over all these years. We’re a super disruptive survey software for the enterprise.” Zander Lurie, CEO of SurveyMonkey, discussed the company’s Q4 earnings and their massive growth in enterprise bookings in an interview on CNBC and during their earnings announcement: Our Enterprise Business is in Hyper-Growth Mode We were thrilled with our earnings report for Q4. 2018 was a transformational year for the company where we reaccelerated revenue, generated really robust cash flow, and went public. We’re a 19-year-old company. We have had a lot of private shareholders for a long time and the lock-up expiration could well contribute to … [Read more...] about SurveyMonkey CEO: Our Enterprise Business is in Hyper-Growth Mode
As the Fourth Industrial Revolution accelerates, in which data and automation are pervasive elements, debates around the impact these technologies will have on our working lives are widespread across the media, academic circles and the government. However, nowhere have these changes sparked more action than in the business world. With uncertainty around Brexit and the UK’s poor performance on productivity growth simultaneously looming over British businesses, it’s crucial that they seize every chance to remain competitive on the global stage. But are they equipped to take advantage of the crucial opportunities for innovation and growth afforded by technology? Faced with the challenge of planning for a future where machines will augment our work and transform job roles as we know them, business leaders are having to consider what skills will be required by their workforce in the coming years. However, this doesn't necessarily equate to recruiting machine learning experts and … [Read more...] about Data literacy is a win-win for businesses and employees
Last week, Lloyds Banking Group announced that it was destroying 6,240 jobs… to create 8,240 new jobs to support its digital transformation programme. Even more surprising, Lloyds said that 75 per cent of the new roles would be filled by existing staff. In a world where we increasingly hear about the data skills gap, it seems incredible that Lloyds could source such high-demand skills from the existing workforce, currently shaped to service legacy models of banking. Or is it? This focus on leveraging more value from business data is not exactly a new priority for the banks, but the way they go about it is facing significant change. As a highly-regulated industry, banking has traditionally focused on locking data down and making it secure. But a new breed of digital-first consumers is now challenging financial services organisations to innovate. Meanwhile, initiatives such as open banking are spurring incumbent financial … [Read more...] about Digital transformation and the digital workforce: sourcing data science skills for the age of online banking