LONDON--(BUSINESS WIRE)--Apr 26, 2018--WaveOptics, the world leading designer and manufacturer of diffractive waveguides, today announced a collaboration with EV Group (EVG), a leading supplier of wafer bonding and nano-imprint lithography equipment, to bring high-performance augmented reality (AR) waveguides to the mass market at the lowest cost available in the industry today. Waveguides are the key optical component for wearable AR.David Hayes, WaveOptics CEO commented:“This partnership marks an AR industry inflexion point and is a critical step in the mass manufacture of high quality AR solutions – a capability that has not been possible to date.“A combination of EVG’s expertise together with our scalable and versatile technology, will allow AR-end user products to be on the market for under $600 by the end of next year.“This collaboration is key to unlocking the development of AR wearables; together we are well positioned to bring mass market … [Read more...] about WaveOptics Collaborates with EV Group to Drive Augmented Reality (AR) Manufacturing at Scale
Top augmented reality companies
Breakthrough Augmented Reality Designed for the Mass Market (Consumer and Enterprise)
NEWPORT BEACH, Calif.--(BUSINESS WIRE)--Apr 24, 2018--PogoTec, Inc. (PogoTec™), an innovator in electronic wearables that attach to eyewear with a special focus on enhancing visual experiences, today unveiled the design of PogoAR™ – a unique approach to augmented reality.This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20180424005772/en/Without (Photo: Business Wire)PogoAR is being developed as a first-of-its-kind binocular augmented reality (“AR”) system that works seamlessly with most existing eyewear styles to provide a convenient, fashionable and easily portable AR platform. PogoAR is being built with a proprietary binocular vision system, while maintaining the fashionable look when attached to eyewear. With PogoAR, eyewear (new and old) can be made AR-ready by attaching a small proprietary AR system to the top of the eyeglass frame.“There are 2.6 billion wearers of prescription eyewear in … [Read more...] about Breakthrough Augmented Reality Designed for the Mass Market (Consumer and Enterprise)
What’s the influence of augmented reality on the ecommerce industry?
Finding its roots in 1970’s, the ecommerce industry has come a long way since then. In today’s digital age, ecommerce is superior to traditional brick-and-mortar retail in several ways that benefit both the retailer and customer. From being a non-existent business model, ecommerce has grown to become one of the fastest growing businesses of the modern era.Emerging technology of Augmented Reality is propelling the ecommerce industry to widen its horizons and enhance customer experience. Ecommerce has rapidly taken over as customers’ preferred way to shop by rising above all the challenges and limitations of the online space.The last decade witnessed a considerable rise in consumer’s interest and overall participation level. As per Statista, ecommerce sales in the year of 2017 amounted to 2.3 trillion US dollars. This number is projected to grow up to 4.88 trillion US dollars till the year 2021. In a matter of time, ecommerce has transformed into the pinnacle of … [Read more...] about What’s the influence of augmented reality on the ecommerce industry?
Sony’s three-player virtual air hockey table is a peek at the future of augmented reality
Sony is back in Austin this week for SXSW, the annual tech and entertainment meet-up, with a entire warehouse of weird gadgets, games, and prototypes that all rely, in one way or another, on Sony technology. The exhibit, called the Wow Factory, is an opportunity for the Japanese tech giant’s engineers and artists to collaborate on experimental projects. These projects are meant to emphasize how Sony’s display technology, particularly its advancements in image sensors and projectors, can be stretched and morphed into hardware and software that goes far beyond a standard image on a flat screen. In this way, Sony is able to dabble in areas like augmented reality by using interactive holograms instead of requiring users to wear bulky glasses or helmets. It achieves this by using projectors and sensors that track motion and measure depth and pressure to let you interact with objects made entirely of light. One such example is a three-way augmented reality air hockey game Sony … [Read more...] about Sony’s three-player virtual air hockey table is a peek at the future of augmented reality
Netflix’s Altered Carbon shows us a future where augmented reality is everywhere
Netflix recently released a notable foray into the world of science fiction with Altered Carbon, a series adapted from a novel by Richard K. Morgan. In the show’s vision of the future, humanity has learned how to store and transmit consciousness itself. The dystopian cyberpunk series follows characters as they jump from body to body (called “sleeves”) unraveling the predictably horrid behavior in search of boundary-pushing entertainment of our now-interstellar society’s uber-rich aristocracy who can afford to be for all intents and purposes immortal. I thoroughly enjoyed the show and am happy that Netflix for continuing to invest in great science fiction. What is particularly interesting is the show’s depiction of a future where augmented reality has become the ubiquitous interface to the digital world. We have a perspective on this first-hand given Upskill’s focus on delivering AR the largest companies on the planet, so you can imagine how I … [Read more...] about Netflix’s Altered Carbon shows us a future where augmented reality is everywhere