From the Apple Watch Series 3 to the Fitbit Versa and all the new tech in-between, wearable tech has been taking over for quite a while now. As the wearable tech market grows, businesses are looking for opportunities to join in. To learn how to optimize a business for wearable success, we asked a panel of entrepreneurs from YEC the following question: Blockchain and cryptocurrency news minus the bullshit. Visit Hard Fork. CLICK IT How are you optimizing your business for wearables? Here’s what they said: 1. Make sure your team understands the tech I run a tech consultancy and I’m often asked about wearables and how they fit into the solutions we create for our clients. I want to ensure my team is aware of the range of opportunities that exist around the technology, so I bought a wide variety of wearables and added them to our tech library. Anyone can mess around with the gadgets to get a feel for how they work and the value they can add. – Ryan D Matzner, Fueled … [Read more...] about 12 optimization tips for businesses looking to tap into wearable tech
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Should Big Tech Own Our Personal Data?
Facebook, Twitter and Google seem to take turns making the wrong kinds of headlines. Last month, it was Google’s turn. The company was fined $57 million by a French regulatory agency, the first time a large Silicon Valley company has been penalized for violating the European Union’s new privacy rules known as the General Data Protection Regulation (GDPR). According to the ruling, Google failed to act transparently to obtain valid consent for the personalization of its ads. Among other things, Google checked off some hidden consent boxes, which violated the GDPR principle that users must OK each specific use of their data. European privacy campaigner Max Schrems, one of the plaintiffs in the French complaint, maintains that corporations such as Google and Facebook “have often only superficially adapted their products” to the requirements of the GDPR. Even a $57 million fine may not compel compliance, since that amount is pocket change for a company … [Read more...] about Should Big Tech Own Our Personal Data?
Google to opt in some ad customers into a managed service unless they opt out by Feb. 4
Google has sent emails to select advertising customers telling them that the search giant will manage their campaigns unless they choose to opt out by Feb. 4.The move touts "expert knowledge" and support from campaign experts, but digital marketing firms say the forced opt-in to accounts is worrisome to say the least. Google also added a disclaimer noting that customers should monitor their accounts and that their management may not improve results. Google's email was first noted by Aaron Levy, director of paid search at Elite SEM, in a tweet and the story was picked up on Search Engine Land. Google told Search Engine Land that the changes were part of a pilot. ZDNet has reached out to Google for comment and will update when we get it. Here's the email:The thread with Levy's tweet is worth a read too. Tim Daly, CEO of digital marketing firm Vincodo, said the Google email was cause for concern. Daly wrote in an email:Marketers said no to their latest round on automation and … [Read more...] about Google to opt in some ad customers into a managed service unless they opt out by Feb. 4
Car Tuneups That Require Audio Engineers
Sections SEARCH Skip to content Skip to site index Business Subscribe Log In Log In Today’s Paper Business | Car Tuneups That Require Audio Engineers Supported by Wheels ByTom Voelk Jan. 3, 2019 On good days, it’s a concert hall, a news source or a way to entertain the kids. On bad ones, it’s a cranked-to-11 therapy session to the loudest tracks on your Spotify playlist. Factory audio systems in cars were once, at best, an AM-FM radio with a cassette player and a couple of speakers crammed into leftover dashboard space. A turning point came in 1982, when Bose tuned a system to the acoustics inside a 1983 Cadillac Seville. This audio revolution heard around the world featured four speakers. Four. Today, solid midpriced systems pack a dozen. The best are so immersive, your next automobile decision might come down to how well the car stereo rocks your favorite Alabama Shakes song. Chances are a … [Read more...] about Car Tuneups That Require Audio Engineers
Track your website’s SEO performance wherever you go with SerpCloud Pro!
Companies that live online are all about Search Engine Optimization (SEO). Major search engines have a certain ranking formula, and if your site isn't near the top of the list, chances are your traffic will suffer. That's where optimization comes into play. Take your site's SEO to the next level with SerpCloud! Instead of writing headlines and hoping for the best, proper SEO requires careful planning and analysis. Instead of laboring in front of a computer, there are platforms that can handle SEO automatically. Right now, Windows Central Digital Offers has a deal on a lifetime subscription to SerpCloud, an all-in-one SEO platform that lets you track your website across all the major search engines. You'll get daily rankings for your site, and you can even keep tabs on your competition with their competitor tracker. Your automated reports will arrive via email or your preferred cloud services such as Dropbox or Google Drive. A lifetime subscription would regularly cost over $2500 … [Read more...] about Track your website’s SEO performance wherever you go with SerpCloud Pro!