Mention McDonald’s to someone today, and they're more likely to think about Big Mac than Big Data. But that could soon change: The fast-food giant has embraced machine learning, in a fittingly super-sized way. McDonald’s is set to announce that it has reached an agreement to acquire Dynamic Yield, a startup based in Tel Aviv that provides retailers with algorithmically driven "decision logic" technology. When you add an item to an online shopping cart, it’s the tech that nudges you about what other customers bought as well. Dynamic Yield reportedly had been recently valued in the hundreds of millions of dollars; people familiar with the details of the McDonald’s offer put it at over $300 million. That would make it the company's largest purchase since it acquired Boston Market in 1999. The burger giant can certainly afford it; in 2018 alone it tallied nearly $6 billion of net income, and ended the year with a free cash flow of $4.2 billion. But that still … [Read more...] about McDonald’s Bites on Big Data With $300 Million Acquisition
Report on big data
Sections SEARCH Skip to content Skip to site index Personal Tech Subscribe Log In Log In Today’s Paper Personal Tech | He Reported on Facebook. Now He Approaches It With Caution. Supported by Tech We’re Using Nick Confessore, an investigative reporter who has written about social media and data privacy, has changed his tech habits after what he has learned. How do New York Times journalists use technology in their jobs and in their personal lives? Nick Confessore, an investigative reporter, discussed the tech he’s using. You’ve written a lot about data privacy and the misuse of people’s online data. How do you protect your own data privacy in your work? I’m not a privacy expert, just a normal person who has done some reporting on how tech platforms handle personal data. So the answer is: I protect my privacy as well as I can — which is not very well. Most of the ecosystem of mobile … [Read more...] about He Reported on Facebook. Now He Approaches It With Caution.
CMO vs CIO: Why it shouldn't be a battleZeta Global uses its vast database of profiles and technologies like artificial intelligence to help companies improve their marketing return on investment. Customers include British Airways, American Airlines, Citizens Bank, Ralph Lauren and Sprint. ZDNet talked to the company's CIO, Jeffry Nimeroff, to find out more about the company's plans and priorities. ZDNet: Tell me a little bit about your company and the focus of the business.Nimeroff: Some 10-plus years ago our founder David Steinberg and our co-founder [and ex-Apple and Pepsi CEO] John Sculley saw the power in the future of data as it related to marketing challenges and broader challenges.They looked to form an organization that was driven by data to perform marketing execution. Over time, Zeta has worked to generate relationships with individuals on the web through first-party data sites -- meaning websites -- that data controls. The idea was to do that along with forming partnerships … [Read more...] about Big data: Success in marketing technology requires a personal touch
Big Data - latest statistics- By 2020, 1.7 megabytes of data will be created every second, for every person on earth (EMC)- Worldwide big data market is worth $57bn, and should grow to hit $76bn by the end of 2020 (SNS Research)- Six million developers worldwide are currently working on big data and advanced analytics (Evans Data Corporation) Big Data: What’s New 11/05 - FEATURE - Rakesh Patel/eTatvaSoft - Big data science and analytics is the big lure in business schools - The demand for courses in big data and analytics is driven by a rise in lucrative job opportunities advertised for those with the qualifications...30/04 - FEATURE - Brendan Gulston/LivingBridge Equity Funds - Big data’s not just for the big players: how software SMEs can succeed in a fast-growing market - SMEs can apply their detailed knowledge to offer uniquely tailored big data solutions...05/04 - FEATURE - Clemens Weis & Christoph Schmierer/Reply - Predicting new models of manufacturing … [Read more...] about What is Big Data? Everything you need to know
DUBLIN--(BUSINESS WIRE)--Apr 20, 2018--The "Global Big Data Market in the Oil and Gas Sector 2018-2022" report has been added to ResearchAndMarkets.com's offering.Analysts forecast the Global Big Data Market in the Oil and Gas Sector 2018-2022 to grow at a CAGR of close to 13% during the period 2018-2022.Big data includes software and services that are utilized to handle extremely massive volumes of information stored inside enterprise systems. Big data analytics helps enterprises to optimize their business decisions and innovate new business models, products, and services offerings, based on the data collected.The report covers the present scenario and the growth prospects of the Global Big Data Market in the Oil and Gas Sector 2018-2022. To calculate the market size, the report considers the revenue generated from consulting, support, implementation and maintenance services.The report, Global Big Data Market in the Oil and Gas Sector 2018-2022, has been prepared based on in-depth … [Read more...] about Global Big Data Market in the Oil and Gas Market Analysis & Forecast 2018-2022