The Adobe Summit is currently underway in Las Vegas, and 13,000 attendees received the message that we are now buying experiences rather than products and that consumers prefer a personalized experience. However, with the General Data Protection Regulation (GDPR) legislation on the horizon, combined with an increasing suspicion of any brand that creepily uses our data, some might argue the news is a little too close for comfort to the recent Facebook controversy. Ironically, it seems many of us have a love/hate relationship with personalization. On the one hand, some will find their personal data being used as a marketing tool an instant turnoff. Although the same people might admit embracing the concept of using their smartphone to skip the lengthy check-in line at a Marriott hotel and head straight to their room using their smartphone as a key to unlock the door. Most will also agree that receiving an SMS message that your suitcase has been loaded onto your Delta flight is cool, but … [Read more...] about Consumers prefer experiences over products, but what about personalization?
AT&T just made the Pantech Flex official – an Android handset tailored for first-time smartphone users and people that like things simple. The device is the first among the carrier's lineup to include the so-called Easy Experience mode. When enabled, it arranges apps on the home screen in a neatly-organized, easy-to-read fashion, thus providing quick access to frequently used features – social networking, web browsing, email, and more. At the same time, all of the device's advanced functions are accessible, and should the user need to, they are free to switch back to the traditional Android interface.Specs-wise, the Pantech Flex offers a 4.3-inch Super AMOLED touchscreen with qHD resolution (540 by 960 pixels). Inside it runs a dual-core processor clocked at 1.5GHz, and an 8-megapixel camera with auto-focus and LED flash is positioned on its back. If available, the smartphone can connect to AT&T's 4G LTE network for speedy access to the internet. The unit tips the … [Read more...] about Pantech Flex announced by AT&T with Easy Experience mode for simplicity seekers
It’s big, and at over 5 pounds, let me tell you, it’s heavy. There’s no such thing as laying the Galaxy View flat. Depending on how the handle is situated, the tablet can be oriented in one of two ways; its regular tent position props the device up on a table — this is how you’d use it most often — or you can open the handle and rest the View on your lap, which could be useful when you want an up-close look at an app or game. When you’re carrying it around, the Galaxy View almost looks like a weird suitcase, and the weight distribution is a bit odd; it feels like the screen is constantly trying to pull away from the handle. For better or worse, there's no other tablet like this As you'd imagine, the Galaxy View is dominated by its 18.4-inch, 1080p display. Right off the bat, I have to say I'm rather disappointed. Samsung says it chose a 1080p screen since that's the resolution best optimized for movies and games. That could be a reasonable … [Read more...] about Samsung’s enormous 18-inch tablet is a flawed experiment
The last time you could buy a phone with the word Nokia imprinted on it in the US, Barack Obama was a mere two years into his second term as president, the Chicago Cubs still hadn’t managed to break their century-long dry spell in the World Series, and Apple had yet to sell a single smartwatch. But despite the non-existence of Nokia phones in America for almost three years, the brand is back, albeit not quite the same as before. A lot has changed since the last time Nokia was here. This new Nokia phone doesn’t even run the same software platform it did years ago. And this new phone — the Nokia 6, available exclusively through Amazon — isn’t a high-end device with cutting-edge design or a game-changing camera. Instead, the Nokia 6 is an entry-level device with an entry-level price to match. Its $229 price drops to $179.99 if you opt for Amazon’s version that’s loaded with Amazon apps and ads. For that cost, you get an unlocked Android phone with … [Read more...] about Nokia 6 review: budget phone, budget experience
Trying to get tickets for a sell-out production at London's National Theatre is difficult enough at the best of times, but if you're hard of hearing, it's trickier still.Not only must you book tickets for one of a small handful of "captioned" shows, but you must also try to secure the seats in the part of the auditorium that have the best view of the screen.It's something the theater is hoping to change with the help of Epson's latest smart glasses. This week it launched a trial that will see deaf and hearing-impaired customers supplied with the eyewear, which displays subtitles in their field of vision wherever they're sitting."The problem we're aiming to solve is the lack of choice and the customer experience -- it's twofold," Jonathan Suffolk, the theater's technical director, said in an interview. The smart glass tech, he said, "gives customers the chance to come anytime they want, matinee or evening, and sit anywhere they want in any size theater." The trial will run for a year … [Read more...] about Smart glasses stage new experiences for deaf theater fans