source Magic Leap After $2.3 billion in funding from the likes of Google, JPMorgan, and Alibaba, and years of outlandish hype, Florida-based startup Magic Leap is finally peeling back the curtain on its mysterious, futuristic mixed reality device: Magic Leap One. The headset/computer/controller trio is the first step in Magic Leap’s plan to replace your smartphone, your TV, and your computer. The idea is simple: Instead of having a bunch of disparate computing devices across various screens, you’ll wear your computer on your eyes. Forget about looking down at your phone to check email – the promise of mixed reality headsets like Magic Leap One and Microsoft’s HoloLens is overlaying your digital life onto your real life. You could pull up your email in a floating window, while another floating window plays an NBA game, all while still interacting with human beings in the real world. The first device from Magic Leap is on sale now – … [Read more...] about People finally got to try Magic Leap, the futuristic device that Google and others invested over $2 billion into — and the results aren’t very positive
Since Facebook announced they were opening their platform to chatbots in 2016, there’s been a proliferation of companies looking to provide services through the site with varying degrees of success. An immediate hype cycle followed proclaiming how chatbots would change the world before this had to be rowed back. Aspirations ran far ahead of the capabilities of natural language processing (NLP), and instead of presenting users with broad functionalities that were true to the conversational interface, most chatbots were little more than click-button menus and, if lucky, some key-word driven answers.Despite this first failing, many believe there is value in chatbots as they allow businesses to go to where the customer is and already spends lots of time; Whatsapp and Facebook have a combined 2.8 billion users who send over 100 billion messages a day! Brands have sought to use chatbots to go to where the customer is rather than forcing them to an app or website, and reinforcing … [Read more...] about How chatbots are redefining customer experiences
Your service desk customers typically have the last word about the services you provide, like it or not. There’s a bit of the old adage here – “the customer is always right.” While that thinking has a long legacy in the business world, there is a bit of movement to such philosophies like “the employee is always right” that reflects the sentiment that without properly empowered employees customers can’t be properly serves. Nevertheless, in the organisations where service desk customers typically have the last word, it is increasingly important that you track how they feel about their interactions with you. But how do you actually measure how well your service department resonates with the user base?This is no easy task, though. Quality customer experience is as important as it is difficult. Satisfaction among your customers depends on how you’ve helped to solve their issues rather than what you did to solve it. In other words, your … [Read more...] about Tracking customer experience with key performance indicators
'Positive' trading day as more shops open in city centre for Twelfth BelfastTelegraph.co.uk Businesses in Belfast city centre enjoyed a reasonably successful Twelfth. https://www.belfasttelegraph.co.uk/business/northern-ireland/positive-trading-day-as-more-shops-open-in-city-centre-for-twelfth-37116932.html https://www.belfasttelegraph.co.uk/incoming/article37117132.ece/4dce4/AUTOCROP/h342/money%20card.jpg Email Businesses in Belfast city centre enjoyed a reasonably successful Twelfth. With thousands coming in to watch the parade, more shops took the opportunity to open than in previous years. Retail NI chief executive Glyn Roberts said it was too early to give exact figures for footfall, but the general feeling was that the number of people around the main shopping areas was higher than in previous years. "It wouldn't have been as busy around the centre as a normal trading day," he admitted. "But it certainly seems to have been a positive experience for many traders. "The … [Read more...] about ‘Positive’ trading day as more shops open in city centre for Twelfth
The Adobe Summit is currently underway in Las Vegas, and 13,000 attendees received the message that we are now buying experiences rather than products and that consumers prefer a personalized experience. However, with the General Data Protection Regulation (GDPR) legislation on the horizon, combined with an increasing suspicion of any brand that creepily uses our data, some might argue the news is a little too close for comfort to the recent Facebook controversy. Ironically, it seems many of us have a love/hate relationship with personalization. On the one hand, some will find their personal data being used as a marketing tool an instant turnoff. Although the same people might admit embracing the concept of using their smartphone to skip the lengthy check-in line at a Marriott hotel and head straight to their room using their smartphone as a key to unlock the door. Most will also agree that receiving an SMS message that your suitcase has been loaded onto your Delta flight is cool, but … [Read more...] about Consumers prefer experiences over products, but what about personalization?