source Hulu; Taco Bell; Burger King; Mastercard; Olivia Raeney/Business Insider With the $221 billion US ad industry facing disruption on several fronts, the chief marketing officer’s role is more complex than ever. CMOs have to navigate fragmented consumer attention, pioneer new ad models, and grapple with competition from direct-to-consumer upstarts. Here’s Business Insider’s fourth annual ranking of the CMOs who most stand out in overcoming these challenges. Visit Business Insider’s homepage for more stories. With the $221 billion ad industry in the US facing disruption on several fronts, the job of the CMO has gotten greater in scope, scale, and complexity. Marketing chiefs have to not only capture increasingly fragmented consumer attention but also pioneer new advertising models. They have to navigate sometimes fraught relationships with the digital ad giants and often compete with direct-to-consumer upstarts upending … [Read more...] about The 25 most innovative CMOs in the world in 2019
New york cord blood bank
The term "stem cells" has become part of the mainstream lexicon, likely to be overheard in conversations anywhere from a baseball game to cocktail get-togethers. But what exactly are these cells? Along with phrases such as "that's just immoral" or "stem cells could be the end-all cure," one could easily weave in some technical tidbits about these microscopic, yet significant, cells. Stem cells are considered the "engine" cells of regeneration in that they are self-renewing and able to duplicate, or clone, themselves. These special cells are used in the rapidly growing field of regenerative medicine to halt or even reverse chronic diseases. Regenerative medicine seeks to repair or replace tissues or organs that have been damaged by trauma, disease or congenital defects, according to the McGowan Institute for Regenerative Medicine at the University of Pittsburgh. There are three types of stem cells: embryonic, umbilical cord (also known as mesenchymal, or … [Read more...] about What Are Stem Cells?