caption The iPod has been one of Apple’s most iconic devices in its history. source Apple Apple introduced a new iPod touch this week. But it’s tough to call this iPod touch “new.” This model is a minor update of the last iPod touch from 2015, which itself was a modest update from the iPod touch from 2013. Apple is keeping the iPod alive, but just barely. The 2019 iPod touch – a brand-new device – is running on a chip Apple introduced back in 2016. The new iPod touch says a lot about Apple right now. Read more: Apple just released a new iPod touch for the first time since 2015 Profitability over everything Apple is one of the most valuable and most profitable companies in the world. But to achieve this level of success, Apple walks a very fine line to create quality, high-end products for customers that are also not too expensive to make. Apple must regularly make decisions to balance quality and profitability. Take … [Read more...] about The new iPod says a lot about Apple as a company right now
Ipod nano
Apple’s new iPod Touch gets A10 Fusion chip, starts at $199
Apple released a new iPod touch on Tuesday, saying it makes frequently used features like FaceTime perform even better. The device uses Apples A10 Fusion chip to improve gaming performance and an "immersive AR experience," for the first time on the iPod, according to a release. The AR feature work across gaming, education and web browsing. The device's chip also improves Group FaceTime and gaming features. The new 265GB iPod touch is available in space gray, white, gold, blue, pink and red on apple.com today and in stores later this week. Pricing starts at $199 for the 32GB model, $299 for the 128GB model and $399 for the 256GB model. "We're making the most affordable iOS device even better with performance that is twice as fast as before, Group FaceTime and augmented reality starting at just $199," Greg Joswiak, Apple's vice president of Product Marketing said in a release. "The ultra-thin and lightweight design of iPod touch has always made it ideal for … [Read more...] about Apple’s new iPod Touch gets A10 Fusion chip, starts at $199
iPod Touch 7 Release, Features: Could Apple Offer Something New?
Apr 02, 2:10 AM EDT Newsletter Signup BusinessTechnologyWorldNationalMedia & CultureOpinionSportsLuxury Technology By Lorraine Lorenzo 04/02/19 AT 1:25 AM It’s been almost four years since Apple updated everyone’s favorite iPod Touch, and based on previous reports, the new variant was supposed to be introduced last month.The device, which is referred to now as the iPod Touch 7, was assumed to make an appearance along with a new iMac, iPad Air and iPad Mini models but to no avail. This hasn’t deterred Apple fans, however, and continue to hope that the seventh generation device will be released sometime this year.The reason for hoping comes from reliable reports that the Cupertino company is working on something new for the iPod Touch this year. Analyst Ming-Chi Kuo, for example, is quite certain a new iPod Touch with an upgraded processor will be introduced this 2019. Developer Steve Troughton-Smith, on the other hand, said that he has uncovered some … [Read more...] about iPod Touch 7 Release, Features: Could Apple Offer Something New?
Can Apple keep cannibalizing its core creations? [Opinion]
Apple built its world-dominating status by being brave. Not only did it create hit products, but it never worried about “cannibalizing” existing products to make way for the future. Will that same strategy hold true at a time when Apple’s dominance is faltering? If the company is going to thrive through the next wave of tech, it’s going to take a whole lot of Dutch Cupertino courage.A former Apple engineer once explained Apple’s philosophy about cannibalizing its products to me. “We were told to never be afraid to eat our babies,” he said. Market cannibalization iPod mini was enormous. Nonetheless, Apple moved ahead with the iPod nano, which had a massive negative impact on an existing product’s revenue stream. Two years later, Apple took even more drastic steps. At the time, the overall iPod line was Apple’s biggest seller. Steve Jobs knew that, inevitably, a smartphone that also played tunes would eliminate the need for a … [Read more...] about Can Apple keep cannibalizing its core creations? [Opinion]
Profiling Deirdre O’Brien, Apple’s new head of retail
Feature By William Gallagher Thursday, February 07, 2019, 04:33 am PT (07:33 am ET) From outside Apple, new retail chief Deirdre O'Brien appears to have been a low-profile executive. But, she's spent three decades at the center of Apple's operations, personnel and sales.Deirdre O'Brien (Source: Apple) Officially, Angela Ahrendts remains Apple's senior vice president of retail until April but her successor, Deirdre O'Brien, has already taken up the new post of senior vice president of People + Retail. It's a role that has immediately made her one of Apple's highest profile executives, directly and visibly in charge of the online store, 506 retail outlets and some 70,000 staff. O'Brien was already responsible for those, though, and in total for all 120,000 Apple staff in her previous role as solely senior vice president of people. She was promoted to that position in July 2017. "As long as I've been at Apple, Deirdre has been the glue that bonds our operations, sales, marketing and … [Read more...] about Profiling Deirdre O’Brien, Apple’s new head of retail