Why it matters: Amazon's Prime Video service has always been mostly ad-free, with the company relying on various subscription-based models to generate revenue. However, a recent UK job ad makes it clear that Amazon's media ambitious don't end there - the company seems to be looking into free-to-view, ad-supported TV streaming. It's no secret that modern video streaming platforms are popular. Former cable subscribers are increasingly moving towards platforms like Netflix, Amazon Prime Video, and Hulu due to the convenience and value they offer. However, not all video streaming platforms are created equally. For users who want a completely ad-free experience, Amazon Prime Video and Netflix are their best bet (though Hulu does offer a semi-commercial-free subscription for $12/month). With that said, Amazon may be looking to shake things up soon. As reported by TechCrunch, the Amazon job ad references a job title named "Head of Free to Air TV & Advertising," suggesting that the … [Read more...] about Job listing suggests Amazon is aiming to bring ad-supported, free-to-view TV to Prime
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This article is available to Members of The Local. Read more Membership Exclusives here. Whether you're an experienced marketer or searching for your first job in the industry, there are plenty of opportunities across the country. Finding and successfully applying for them however can feel like a job in itself, particularly if you aren't yet fluent in Swedish or used to the working culture. The types of roles you'll find can be broadly divided into three categories. The first option is to work in in-house marketing PR for a company -- perhaps one of Sweden's tech or engineering giants, a small startup, or another industry you're interested in. Alternatively, you might work for a marketing or PR agency, meaning you’ll likely be working with a range of clients, and may have a more specific focus such as digital marketing, events, or branding, whereas in-house marketers will usually wear several of these hats. A third option, and one which might work especially well if … [Read more...] about How to get a PR or marketing job in Sweden
posted on 10 Feb 2013, 12:18 28 1. jroc74 (Posts: 6019; Member since: 30 Dec 2010) Whoa....this would be a major bombshell if true. I would actually start looking at Cook a lil different.... posted on 10 Feb 2013, 12:27 32 3. metalspy101 (banned) (Posts: 105; Member since: 15 Dec 2012) Thats what they want you to think.. posted on 10 Feb 2013, 12:35 11 6. speckledapple (Posts: 892; Member since: 29 Sep 2011) the reason why they are still going on is because they were already started and have gone too far not to continue the process. It would just make no sense to stop now unless they came to an agreement. Beyond that, they will continue until their eventual end. posted on 10 Feb 2013, 13:54 0 22. darkkjedii (Posts: 27091; Member since: 05 Feb 2011) Well said posted on 10 Feb 2013, 14:14 5 26. androiddownsouth (Posts: 598; Member since: 02 May 2012) They may be past the moment of no return, but that is a terrible place to be more often than … [Read more...] about Comments for : Tim Cook said ‘No’ to suing Samsung but Steve Jobs said ‘Yes’
By Jindrich Liska2012-01-01 16:30:35 UTC Jindrich Liska is founder and CEO of Jobmagic, a leading social recruiting platform which enables employers to hire candidates on Facebook, Twitter and LinkedIn. Jindrich has pioneered many social recruiting approaches which are now used worldwide by brands such as Disney, J.Crew and Compuware. The 2011 job market is ending on a positive note. With unemployment shrinking to a mere 8.6% — its lowest level since May 2008 — and a steadily growing economy, businesses are planning on hiring and recruiting even more as their confidence in customer demand builds. In this new, growing market, those seeking their next dream job should cultivate their presence and contacts strategically in places where employers will be on the lookout for the best talent. According to the MSU survey [PDF] of more than 3,000 companies conducted last month, social media has flourished as a burgeoning recruitment strategy, becoming a more mainstream approach … [Read more...] about What Job Seekers Need to Know in Today’s Digital Market
Until Tony Soprano took viewers on a strange journey over the New Jersey Turnpike for the very first time in 1999, television title sequences were mostly straightforward affairs. There was an establishing shot: a barrel wave off the coast of Hawaii, or choppers carrying wounded vets over a mountain in Korea. Then a theme song swelled, an earworm that would echo in your brain like an advertising jingle: “Here’s the story, of a lovely lady…” Some names appeared alongside corresponding actors, who often turned to smile — or brood, depending on their character — in a weirdly stagey way. The audience was told the central premise in no uncertain terms. The nanny is named Fran. In the criminal justice system the people are represented by two separate yet equally important groups. The truth is “out there.” Then the cartoon family converged on the couch, and finally the show began. Television titles set the scene, offered some exposition, then got … [Read more...] about In the age of streaming TV, who needs title sequences?