Editorial By Daniel Eran Dilger Monday, July 02, 2018, 06:21 am PT (09:21 am ET) Many industry pundits have fixated on how Macs are going to somehow merge with iOS, or seem to be confused about whether Apple wants PC buyers to upgrade to a Mac or an iPad. Some suggest the answer is a cheap Mac or macOS netbook. But as Apple's new macOS Mojave makes clear: they're wrong, here's why.In 2002, Apple was highlighting the PC horror stories of regular people (like Ellen Feiss) in Switchers Just over fifteen years ago in 2002, Apple shifted from "Think Different" ads associating its products with respected thinkers to "Switchers," a new campaign that played up how terrible PCs were in the words of regular people. Steve Jobs sought to sell Windows PC users a "BYOKDM" drop in replacement: the Mac mini (and Xserve). A few years later, Apple's "I'm a Mac" campaign similarly invited PC users to switch and enjoy working where things were so much easier. However, Apple hasn't been actively … [Read more...] about Apple’s new macOS Mojave optimizes the Mac for iOS users, not PC switchers
Apple quicktime windows 10
SAN JOSE—Apple detailed its next major operating system update at its Worldwide Developers Conference keynote today: macOS 10.14, which the company has named "Mojave," sticking with its California-based naming convention. Tim Cook told the audience that MacOS included a lot of new features for both everyday and pro users, and Craig Federighi kicked off the demo with something that will likely be near and dear to many Ars readers' hearts: dark mode. Night-owls and others who prefer a light-on-dark appearance can now take advantage of an official dark theme for the entire OS. Previously macOS allowed turning the menubar and dock dark, but this new preference appears to apply more extensively throughout the operating system. The new dark system theme matches well with a matching one for XCode, enabling developers to bathe their development environment in cooler dark colors. Desktop help Federighi showed off a live desktop wallpaper updating function that changes your wallpaper … [Read more...] about Apple announces macOS 10.14, codenamed “Mojave”
Once, long ago in a previous epoch of technology, Apple Computer, Inc. commissioned a new headquarters in Northern California just as it began losing its position as a leader in personal computing tech in the early 90s. Could history repeat itself in our modern era? History repeats, always with a twist As Apple more recently embarked upon its massive modern expansion at Apple Park, pundits crafted a narrative claiming the company was fated to suffer from an 'arrogant construction hubris' and ultimately fail. There's certainly no sign of that supposed "Curse of the Edifice Complex" today, a few years later as Apple expands even further beyond Apple Park with surrounding buildings--including its monumentally lavish Visitors Center in Cupertino--and the nearby Apple Campus 3.The future outlook for Apple appears to have always been pretty wrong. The same kind of handwringing over Apple Park didn't occur over thirty years ago when the company was completing its first major campus back in … [Read more...] about Editorial: Will Apple’s 1990’s “Golden Age” collapse repeat itself?
Tips By Malcolm Owen Monday, March 26, 2018, 07:29 am PT (10:29 am ET) While iOS 11 introduced a built-in screen recorder that allows users to quickly capture video of their iPhone or iPad's display, it is worth remembering that it is also possible to make a similar recording by connecting it to a Mac. AppleInsider explains the process of screen capturing an iOS device through macOS' QuickTime Player. Apple's addition of the screen recording function to iOS 11 made it extremely easy for people to create video guides for sharing online and with relatives, to visually walk them through app functions. The function is also useful for capturing proof of bugs in apps to provide to developers, and on the more frivolous side, recording moments of gameplay for "Let's Play" videos on YouTube. For most people, this is good enough for their needs, but there are some cases where you may want to go down a different route. For example, people making online video guides may not want to have the … [Read more...] about Tip: Record your iPad’s screen on your Mac with QuickTime Player
Brace yourselves, Windows users, as you will be able to watch Apple's September 9th event streamed live on Microsoft's platform at long last, or so says Apple's official page inviting us for the festivities. The kicker is that the new Edge browser that comes with Windows 10 supports the same HTTP Live Streaming technology found in Apple's QuickTime software, or the Safari browser. No more VLC shenanigans, pseudo streaming sites, or borrowing an Apple device to watch it.Well, you do have to have Windows 10 on your machine, but given that Microsoft is updating your aging OS to Win 10 for free, this is not hard to achieve. The September 9th event will begin at 10 a.m. PT, and Apple is expected to announce an iPhone 6s and 6s Plus, as well as eventually iPhone 6c and iPad Pro, plus a new version of the Apple TV puck and accompanying services. … [Read more...] about Apple’s iPhone 6s announcement on September 9 will be streamed live on Windows, too